Daisy London is a much-loved British jewellery brand known for beautiful, everyday jewellery with meaning. At the heart of Daisy lies an adventure, a love for life, a need to explore. Acknowledging that Daisy London is all part of something much bigger and that together and it is everything, which create pieces that are missing from their own jewellery collections and put them in to yours. Each piece is designed to be an extension of your own personal style, wherever you are in the world. Dreamt up in London’s Portobello Road, after launching in 2009 with the namesake Daisy collection inspired by wildflowers, the brand has grown to cult status, fusing a bohemian state of mind with wearable, contemporary jewellery design.