KitchenAid is an American home appliance brand owned by Whirlpool Corporation. The company was started in 1919 by The Hobart Manufacturing Company to produce stand mixers. Food may feed to the body, but making feeds the soul. And that feeds KitchenAid. From the iconic stand mixer to innovative appliances, KitchenAid brand’s appliance suites are designed to unlock potential. Make a meal – and a statement – with their major and small kitchen appliances. Since 1919 KitchenAid's been bringing culinary inspiration to life, ensuring that anything you want to do in the kitchen, you can do with KitchenAid.