In 2010, Sarah Kauss started S’well with an audacious goal — to rid the world of single-use plastic bottles. At a time when sustainable products weren’t stylish and stylish products weren’t sustainable, she created the world’s first reusable hydration accessory. A beautiful form that fused function with fashion to make doing the right thing a crave-worthy experience. With the world’s resources and S’well's own personal reserves being spent, S’well believes that something as simple as buying a beautiful reusable bottle or bowl can make a difference. Every S’well purchased counts towards displacing millions of plastic bottles and also helps S’well pledge millions of dollars to organizations that help communities around the world.